"Education, Guidance, Leadership And Success!"

Black Mountain has created many other very necessary departments:  Radio Promotions, Marketing & Distribution.  These departments provide services that include: Radio Promotion, Radio Syndication, Airplay & Publicity, Press & Marketing on a national level as well as Radio and Music Distribution.  With our own in-house capabilities as well as working with our other established affiliates, partnerships and production companies, we are able to promote artist's and groups in Radio, with an emphasis on the independent label and recording artist. We are able to assist with: Weekly Tracking Reports, National Chart Activity & Radio Interview Stats.  We will also be working directly with retail, press and major clubs.  Black Mountain is able to establish media radio campaigns from the smallest college radio station formats to major commercial station formats across the country!  We focus on radio publicity, that is one of the most neglected areas of the media, by major PR firms!  There are more than 14,000+ commercial and non-commercial radio stations within the regions of the United States and Canada. So with that in mind, Black Mountain will certainly be on the forefront of major radio promotion activities!

Black Mountain is also moving into the next generation of the marketing and promotion of it's artists! Digital, Satellite and Internet radio appears to be the next open door for success in the music industry. With more than over 7,000,000+ listeners world-wide, Digital, Satellite and Internet Radio offer the independent artist/label and production company an avenue to introduce their talents, without the extreme and strict policies of the overall 14,000+ commercial and non-commercial radio stations across the United States and Canada. And, most Digital, Satellite and Internet Radio networks, must comply with government regulations, to report rotation/air play of compositions to many major performing rights societies that include: ASCAP, BMI, SESAC, SOCAN and Sound Exchange. Many networks also offer listeners the ability to go on-line and vote for their favorite groups, bands and vocalists. This in itself, is an invaluable marketing tool!  It tells the A&R Departments which talent the general public is interested in as well as what type and style of music they prefer. After all, it is the general public who will buy the CD's and pay to go to concerts and performances! Many major label and production company A&R Departments are also, beginning to notice how valuable this new avenue is and will become to the overall music industry!

Beginning:  Nov. 01, 2008, Black Mountain Entertainment will have the in-house capability of full professional Digital CD Duplication  and on-disc printing!   Our duplication process will be one of the best in the industry.  (Full professional mastering of CD's and duplicated at: 100MB, 350MB, 650MB+)  Our On-Disc printing includes: a basic three-color silk screen and  if the disc demands a more visual punch, we also have the capability for Full-Color printing and most with a high-gloss UV coated finish! We also, will have the capability of producing: Full Graphic Designs of standard Jewel Cases, with 1 to 8 page Folder Inserts, colorful CD Jackets, Digipaks, Slim Boxes and Wallets.    (Standard shrink wrap is included with most products) 

How The CD process works:

First, a glass master disc is made. A thin layer of metal, called photoresist, is baked onto the glass. Once it has hardened, the data, or binary code, is burned into the metal using a powerful laser, designed by mechanical engineers.

A sodium hydroxide solution is then spooned over the disc. The sodium hydroxide solution removes the photoresist wherever the pulse of the laser beam touched it, leaving a tiny microscopic hole, or pit. Like other digital media (such as a computer's hard drive), information is stored on the compact disc using a binary code of zeros and ones. A flat spot on the disk corresponds to a 0, while a pit corresponds to a 1.

The next step is to create a stamper ? a mirror image of the master disc, with all of its pits and flat spots. To do this, silver is applied to the surface of the master and the disc is then immersed in a nickel sulphamate solution. A chemical reaction causes the nickel to attach itself to the silver on the master disc. The newly formed layer of nickel is then peeled off. A perfect mirror image of the master disc is created, much like a waffle is a mirror image of the waffle iron on which it cooked. All of this is made possible by the work of chemical engineers who have developed these unique recipes of metals, plastics and chemicals. Chemical engineers also work-on site to ensure materials and chemicals are treated properly and mixed in just the right amounts and at the right temperatures.

Using a stamper to press the CDs we find on store shelves requires a considerable feat of mechanical engineering. The challenge is to produce machinery precise enough to perfectly copy billions of pits and flat spots, fast enough to manufacture 100 million units every year and powerful enough to apply several tons of pressure every time a new disk is pressed.

That machine uses injection molding technology and a high-strength liquid plastic called polycarbonate. This polycarbonate plastic makes CDs virtually indestructible - it's like the material used for bulletproof windows. Before moving to be packaged, the newly-formed disc is cooled with water and removed from the mold. The pitted side of the CD is then coated with aluminum and protected against scratches with a clear sealer. Mechanical engineers designed the complex machinery that makes CDs. They also constantly monitor the results, ensuring optimum quality, speed and cost controls.

At all stages in the manufacturing process, industrial engineers work to ensure employees are safe. They design the safest and most efficient floor layout for the manufacturing machinery. They ensure each machine is functioning properly, and they monitor the way the CDs are handled between the different stages of manufacturing.